Our work

Heir & Loom

Project outline

Brand Identity
Graphic Design
Print Design
Digital Design
Creative Direction

The project

Heir & Loom are an online business who sell one-off antique textiles, focusing on vintage rugs and pillows. They were requiring the creation of a new brand to showcase their unique product and offering.

Carefully curated, each rug is a work of art and is unique. Each one showcases expert craftsmanship have been created using centuries old techniques and traditions.

It was important that Heir & Loom’s brand identity design paid homage to the artisanal techniques that are employed to create each piece. It was also important that the brand had a modern edge to attract Heir & Loom’s ideal target market.


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